Oro Recognized in Gartner® Magic Quadrant and Ranks #2 for B2B Digital Commerce

Oro enters its sixth consecutive year in the report with a continued focus on cost control, complex B2B requirements, and practical AI

LOS ANGELES, Oct. 26, 2026 (GLOBE NEWSWIRE) -- OroCommerce, a B2B digital commerce platform for manufacturers, distributors, and wholesalers, today announced its inclusion in the 2026 Gartner® Magic Quadrant™ for Digital Commerce for the sixth consecutive year.

The company also ranked #2 for B2B Digital Commerce Use Case in the 2026 Gartner Critical Capabilities report.

We believe this recognition reflects the areas where OroCommerce continues to invest:

• Predictable Total Cost of Ownership: A single-SKU pricing model with comprehensive native functionality, flexible deployment options, and built-in AI capabilities without additional usage or per-token fees.
• Comprehensive B2B Functionality: Purpose-built capabilities supporting complex account hierarchies, purchasing workflows, and multibrand, multicountry operations for manufacturers and distributors.
• AI Innovation and Development: Native AI capabilities, including OroIQ, SmartOrder, and SmartSearch, alongside an expanding AI roadmap and OroMomentum's AI-powered development framework, designed to reduce custom coding effort and streamline platform upgrades.
  
  

"We've spent years investing in what matters most to B2B enterprises, and we believe our continued recognition reflects that focus," said Jary Carter, CEO of OroCommerce. "Businesses expect faster innovation, greater flexibility, and more value from their technology investments without escalating costs. AI is accelerating what's achievable, and we're committed to ensuring those advancements translate into measurable value for B2B enterprises."

Put OroCommerce to the Test

Analyst recognition is one thing. We believe the bigger test is what a platform can deliver for your business.

Bring us your most complex B2B commerce requirements, and let us show you what OroCommerce can do.

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Gartner does not endorse any vendor, product, or service depicted in its research publications, nor does it advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved. Magic Quadrant is a registered trademark of Gartner, Inc. and/or its affiliates and is used herein with permission. All rights reserved.

Report Citations:

• Gartner, Magic Quadrant for Digital Commerce, By Aditya Vasudevan, Penny Gillespie, Sandy Shen, Jason Daigler, Mike Lowndes, 19 October 2026.
• Gartner, Critical Capabilities for Digital Commerce, By Sandy Shen, Aditya Vasudevan, Mike Lowndes, Jason Daigler, Penny Gillespie, 20 October 2026.

About OroCommerce

OroCommerce is a B2B digital commerce platform purpose-built for manufacturers, distributors, and wholesalers. The platform combines comprehensive B2B commerce functionality with CRM, marketplace capabilities, workflow automation, and AI-powered tools to support complex enterprise selling and purchasing processes.

For more information, visit oroinc.com.

Contact Details:

Name: Tamir White
Title: Head of Marketing
Email: tamir@oroinc.com